...effective. Mr. McCain was tarred as a hypocrite, a conspirer with Democrats, a liberal and -- horrors! -- a negative campaigner. He showed, as had Bill Bradley before him, that such negative attacks can be particularly effective against...

...far been largely a lace-doily campaign in which the principal epithet has been to call one's opponent . . . a negative campaigner. Some serious issues have been raised. Republicans have debated the proper size of a tax cut and the proper role...