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Advertisers competed to keep Super Bowl viewers' attention

...even competing advertisers with anti-smoking messages -- Marlboro maker Philip Morris and smoking foe The American Legacy Foundation. Anheuser-Busch was the single biggest advertiser on the program with four minutes of ads. Two of them played...

http://brainerddispatch.com/stories/012901/nsp_0129010003.shtml
Sports
Tobacco company's anti-smoking ads less effective than watchdog group's, study says

...found is our campaign resonates much better with young people," said Cheryl Healton, president and CEO of the American Legacy Foundation. The foundation hired researchers to compare the effects of anti-smoking "truth" ads produced by Legacy...

http://brainerddispatch.com/stories/052902/nne_0529020012.shtml
News
Tobacco's addictive cash

...Not only that, the states seem to have discovered a new respect for the tobacco industry. Recently the American Legacy Foundation, an outfit created as part of the 1998 settlement to discourage teen smoking, unveiled two advertisements...

http://brainerddispatch.com/stories/022800/opi_0228000004.shtml
Opinion
Survey: Teen smoking in decline

...significantly in the last two years, according to a new survey. Preliminary results released Wednesday by the American Legacy Foundation, an anti-smoking organization, found that there was an almost 18 percent decline since 2000 in smoking rates...

http://brainerddispatch.com/stories/091902/hea_0919020007.shtml
Health
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