Messages move across the screens advertising deals, meals and more. Motorists are familiar with the digital upgrade to animated advertising along streets and highways in Brainerd...

...dunderheads that run network television might realize there are more ways to make money off TV shows than through advertising deals with cold medicine, truck and shoe companies based on ratings breakdowns. The value of a loyal audience DVD is...

...schools. A few days later, spooked by the outcry against fast food and childhood obesity, Walt Disney Co. fled an advertising deal with McDonald's. Nobody wants to be the new Joe Camel. But somebody will be. Look out your window: Summer is...

...inherited an arbitration award from a British entertainment company and settled the case the case by accepting an advertising deal instead. In another deal, AOL served as an advertising agent for eBay Inc., the giant online auctioneer. AOL...